Corporate identity
Brands that are
recognised and felt
A brand is not a logo: it is what people remember about you. We build identities with a concept behind them and apply them down to the last touchpoint.
What we do
Branding and Identity
Before the first sketch we define what you are and what you are not: positioning, values, tone and visual territory. Without that work, design is decoration.
From there comes a coherent identity — logo, typography, colour, graphic system — and its usage guidelines, so the brand does not deform the moment someone else touches it.
And we apply it: stationery, catalogues, packaging, signage, decks, social.
What's included
Analysis and positioning
The space you occupy in your customer's mind and the one you want.
Concept and identity
Naming if needed, logo, graphic line and visual system.
Brand guidelines
Clear usage rules so nobody breaks it.
Stationery and corporate
Cards, folders, templates and presentations.
Applications
Catalogues, packaging, signage and digital assets.
File handover
All originals, in every format, are yours.
How we work
Immersion
We learn the business, competitors and current perception.
Concept
Brand territory and platform, validated with you.
Design
Full visual identity and graphic system.
Application
Guidelines and rollout across every touchpoint.
Where we would start
depending on your sector
Each sector has a different problem. Open yours and see how we apply Branding and Identity with its own approach.
Frequently asked questions
Do you only design logos?
No. The logo is a small part of a system. We work positioning, full visual identity, guidelines and applications.
How many concepts do you present?
One, properly argued, with its variants and applications. Presenting five directions usually means the strategic work was skipped.
Do I own the files?
Yes, all of them: vector originals, versions for every use and the guidelines. No agency lock-in.
Can you refresh an old brand without losing recognition?
Yes, that is a very common brief. We evolve it so it modernises without breaking the bond with people who already know you.
Start with your free audit
We review your social, website, search and email. You get a clear report on what works, what holds you back and what we would do first. No strings attached.